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Unless you have been living under a rock, you may have heard about the lawsuit slapped against Tesla’s Elon Musk by US financial regulator, SEC, thanks to a series of tweets he made about taking the firm into private ownership. The Securities and Exchange Commission believes that Elon misled investors, thus leading to a panic in the market even though the tweets had no basis. In a tweet, Elon noted that he was thinking about taking Tesla off the stock market and structure up a go-private plan. In fact, he went ahead to claim that he had funding secured already for the proposal that would see the value of Tesla go for $420 a share. When Elon later clarified that it was indeed just a joke, the Sec was not amused and decided that apart from fining both Elon and Tesla, he should be barred from running the company. These…
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Best Social Media Campaigns of 2018

A recent survey revealed that the average person spends about 135 minutes on social media every day. That translates to over two hours of doing nothing but scrolling through the various social platforms every single day. This implies that any brand that does not capitalize on this opportunity to market themselves on social media is essentially shooting itself on the leg. Social media advertising is a great – and free – way of creating leads by building a presence where most of your audience is likely hanging out. Fortunately, most brands are aware of this and are reaping the benefits that come with. This is evidenced by the fact that close to 80 percent of businesses today have entire teams dedicated to branding and marketing on social platforms. However, some are doing it better than others. This post will highlight the top ten most effective social media campaigns of the year so…
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What is a social media influencer?

A social media influencer is a person with the power to influence or cause others to make purchase decisions because of his or her position in authority, knowledge or relationship with the audience.   Most social influencers have a following in particular niches where they are active. The number of followers depends on the size of the niche as well as his or her influence. Social media influencers have such a high reputation that their posts on particular topics generate large followings of enthusiastic social media users. Social influencers are able to start trends and influence the choice of products that their followers pick.  Why are social media influencers important in marketing? Customers prefer fewer ads each day. Most internet users have installed ad blockers to filter off ads. The rise of streaming services such as Netflix means most people are watching less traditional TV and seeing fewer ads. On the other…
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What Is A PR Stunt?

Amazing PR Stunts Boosts Big Business Let’s face it; marketing your previously branded products by using a PR stunt can attract new customers. Best of all, if all goes well, your loyal customers will be on board with the new PR move. A PR stunt may involve many tactics. The goal of PR is to draw attention to your cause. When you deploy a PR stunt, it can boost your brand overnight. A PR stunt can be used for a small business or large corporation campaign. Learn more about a few recent successful PR stunts by reading more details below.  Famous Pancake Franchise Uses PR Stunt Campaign and Reinvents Brand  If you haven't heard, IHOP is no longer the infamous traditional pancake house that many customers are used to for breakfast. The PR firm for the famous International House of Pancakes, say; changing their name from IHOP to IHOB was…
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SPD Lip Sync Challenge

Law enforcement agencies often need help from a PR firm, but they are not sure what to do to engender some sort of goodwill with the public. Many of them have started to do the Lip Sync Challenge and hiring a Seattle PR firm might be of help to anyone who needs to get some goodwill back. Bad press can make it very hard for your agency to do its job, and there are little things like the Lip Sync Challenge that help.  Why Is PR Needed?  Seattle Public Relations feels that sometimes people have no idea where to begin in repairing their image. No image is repaired overnight, but there are some things that make it easier. Someone who wants to make a change must work with a professional, and the professional explains how to present these things. Social media helps, but that is not the only way that…
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Seahawks in London!!!

The Seahawks Rekindle Old AFC West Rivalry in London vs Raiders The newly constructed Tottenham Hotspur Stadium in London will be the site of an old AFC West rivalry when the Seattle Seahawks and Oakland Raiders meet up on Sunday, October 14, 2018. Kickoff is scheduled for 10 a.m. PST.  Hospitality tickets will go on sale on July 17 at 10 a.m. London time per Seattle Public Relations, a Seattle PR firm. The game is the Seahawks' first international game ever, and it's only fitting that it be played in the first UK stadium specifically constructed to host NFL games. There will also be a 48-hour priority sales window for Wembley season ticket holders between September 4 and September 6. The remaining tickets will be on sale later in September.   Seahawks vs. Raiders at Tottenham Hotspur Ticketing Information As previously mentioned, the hospitality packages go on sale on July 17,…
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The Special Olympics Games in Seattle

The Excitement and Anticipation of The Special Olympics USA Games Over 50,000 fans are expected to be attracted to the fourth Special Olympics USA Games. Eunice Kennedy Shriver made a decision fifty years ago to revolutionize inclusion across sports and they are on their way to Seattle. The Special Olympics movement is celebrating their 50th anniversary. The Opening Ceremony will take place at Husky Stadium. Over 4,000 coaches and athletes are coming from 50 states. Thousands of spectators and volunteers are anticipating the excitement. The Competition Athletes of every age with intellectual disabilities participate in the games. These athletes competed last summer at both state and local levels to qualify. The Gold medalists automatically became a part of the nationals and the other qualified athletes were placed in a lottery. Their names were randomly drawn for placement on the state teams. The USA Games occur every four years and have…
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PR as a Marketing Strategy

Public Relations is a powerful marketing strategy that many companies forget to incorporate when marketing and expanding their brand. It should be a continuous process even as the companies brand grows. A PR firm like Seattle Public Relations focuses on magnifying your marketing strategy and seeing you through your company growth. Seattle PR is capable of:    • Acting on your target collateral resources and prospective customers.    • Recommending content that appeals to prospective customers    • Creating a proactive source of information to improve your company’s stature. ProactivityThis featured blog post focuses on the importance or PR as a marketing strategy and how social media can be utilized as well. You can use social media platforms to build traffic for your company’s website to rank higher on search result pages. Incorporating PR into all company strategies that aim at marketing creates a strong link with which to stay…